Porsche Italia took a different way to make its 40th anniversary special. He created two unique cars in collaboration with luxury fashion brand Ferragamo. These cars are Porsche 911 Carrera 4 GTS and fully electric Taycan 4S. The main idea of this project was "to make the least changes," because the company believed that "Porsche is already perfect."
It is a cosmetic special edition, which aims to beautifully blend Porsche's luxurious styling with "Italian culture and aesthetics." This work was overseen by Porsche's Exclusive Manufaktur department, and the design was carried out in conjunction with Ferragamo.
Both these '40 Annie' models have been given a special color named 'Blusogno'. This color is derived from Ferragamo's "signature fashion pieces," especially their shoulder bags, which give the cars a unique look. There are thin, precise lines on the bonnet and rear spoiler of the car.
These lines not only look like pinstripes, but they also indicate the direction of air flow on the body of the car. The wheels and their centre hub cover are also painted in Blusogno blue, with hand-painted pinstripes. At the back, the model name of each car is also hand-written in white.
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A lot of attention has been paid to detail inside the car as well. Special Blusogno-dyed leather, piping and thread have been used for the '12 o'clock marking on the seats, upholstery, gear lever and steering wheel. The Paldao wood for the dashboard is also painted in Blusogno blue, which is not usually the case for Porsche.
There are '40 Annie' boards on the dashboard and B-pillar. Ferragamo's name is also stenciled on the side sill. The SportChrono watch on the dashboard has three rings in the colours of the Italian flag, which is a small but beautiful change.
This special edition is primarily a cosmetic upgrade. There are no performance upgrades in these cars. Porsche Italia has deliberately adopted a "minimalist, purist approach." The 911 Carrera GTS has 473 horsepower and the Taycan has 590 horsepower with overboost, and these have not been changed. "Porsche is already perfect, so there was no need for a performance change," said chairman Leonardo Ferragamo. These special trains will be available in "limited numbers" only for the Italian market.
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Porsche Italia was founded in 1985 in Padova, Italy. The company has been the official dealership of the German brand Porsche since 1996. By selling 8,223 models last year, Italy has become the third-largest single market for Porsche in Europe. This special edition is not just a new car, but a blend of Porsche's engineering prowess and the beauty of Italian culture and fashion. This is an important celebration of his successful journey of four decades.
