Tesla Owners in France Sue Elon Musk Over Brand Damage

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Some Tesla owners in France have filed a lawsuit against the company and its CEO Elon Musk. He says Musk’s movements have spoiled the image of their cars. These people believe that Musk’s political statement and his far-right ideas made Tesla a negative symbol. That’s why they are having to suffer embarrassment and harm.

The 10 Tesla owners involved in the lawsuit say their cars have now become a far-right totems. They are angry with steps like working in Musk’s Trump administration and supporting Germany’s AfD party. These owners claim Tesla’s brand value has fallen, making it difficult to use their cars. They want their car lease cancelled and to pay legal expenses Tesla.

This lawsuit started in Paris, where these owners are keeping their talk in the court. He says Musk’s statement and functioning made it difficult for them to run Tesla. Some also claim that people see their cars begin to argue with them. This situation is uncomfortable and disturbing for them.

Tesla’s sales have already fallen to 67% in France. This case may increase the company’s difficulties and difficulties. Owners say they bought Tesla because it was good for the environment. But now Musk’s movements have damaged that image of the brand. They believe Tesla was no longer the same company for which they gave money.

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In this case, the owners also said that Musk’s statements took Tesla’s marketing in the wrong direction. He claims the company gave them the wrong information. Some owners say Tesla didn’t tell that Musk’s ideas could damage the brand so much. They consider it cheating and want compensation for it.

There has been no official statement on this lawsuit from Tesla right now. But the company has already been stuck in such controversies. Musk’s statements and his social media posts often become headlines. This time, the owners of France have taken it to the court and made a new challenge for Tesla.

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If the court decides in favor of the owners, Tesla may suffer big losses. The company may face strict rules in cancellation, compensation or EU. This can make Tesla’s situation and weakness in Europe. Owners say they just want their right.

This lawsuit can be a lesson for Tesla and Musk. How affected the brand’s image can be with the CEO’s statements, it’s clean with this case. Tesla’s owners in France led their angryness to the court and showed that they would not remain silent. Now all look at what the court’s decision will be.

Supporters of Elon Musk say this lawsuit is useless and is trying to demean Tesla. But owners’ anger is looking clean. This case can be an example not only for Tesla but also for other companies how much damage CEO’s actions can damage the brand. 

Sources: France24, Politico

Mark Phury

Mark Phury

Mark Phury is the Founder and Lead Writer, United States at Carbed.net. Before that, he sold car insurance during his college years. He graduated from the Economy and Business Administration with a Master's Degree in European Business Management.

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